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Difference between revisions of "AdContext vocabulary"
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{{#eclipseproject:technology.higgins|eclipse_custom_style.css}} | {{#eclipseproject:technology.higgins|eclipse_custom_style.css}} | ||
− | A vocabulary to describe ad contexts. | + | A vocabulary to describe whitelists of ad contexts. An ad context is a context whose contents (e.g. a set of anonymous demographic and interest attributes) is published to a website or to an ad server of a website for so that the site can use this information to personalize its content. This vocabulary allows this "whitelist" of sites and servers to be described. |
=== Files === | === Files === | ||
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* domain: WhiteList | * domain: WhiteList | ||
* value: Website | * value: Website | ||
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+ | === publishTo === | ||
+ | List of websites and ad tech servers to which the contents of this context will be published. | ||
+ | * domain: AdContext | ||
+ | * value: WhiteList | ||
== Links == | == Links == | ||
* [[Persona Data Model 2.0]] | * [[Persona Data Model 2.0]] | ||
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Latest revision as of 20:52, 11 October 2011
{{#eclipseproject:technology.higgins|eclipse_custom_style.css}} A vocabulary to describe whitelists of ad contexts. An ad context is a context whose contents (e.g. a set of anonymous demographic and interest attributes) is published to a website or to an ad server of a website for so that the site can use this information to personalize its content. This vocabulary allows this "whitelist" of sites and servers to be described.
Contents
Files
- SVN source: adcontext.owl
UML Overview
Classes
AdServer
Ad server of a website
- 0..1 adServer
- 1..1 adServerURL
Website
A website member of a white list
- 1..1 siteURL
WhiteList
White list of Websites.
- 0..N member
Attributes
adServer
Maker of this website's ad server and version number
- domain: AdServer
- value: {"doubleclick" , "openx 3.x"}
adServerURL
Ad server URL.
- domain: AdServer
- value: xsd:anyURI
member
Member of a WhiteLlist.
- domain: WhiteList
- value: Website
publishTo
List of websites and ad tech servers to which the contents of this context will be published.
- domain: AdContext
- value: WhiteList